ad_group.proto 7.1 KB

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  1. // Copyright 2021 Google LLC
  2. //
  3. // Licensed under the Apache License, Version 2.0 (the "License");
  4. // you may not use this file except in compliance with the License.
  5. // You may obtain a copy of the License at
  6. //
  7. // http://www.apache.org/licenses/LICENSE-2.0
  8. //
  9. // Unless required by applicable law or agreed to in writing, software
  10. // distributed under the License is distributed on an "AS IS" BASIS,
  11. // WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
  12. // See the License for the specific language governing permissions and
  13. // limitations under the License.
  14. syntax = "proto3";
  15. package google.ads.googleads.v6.resources;
  16. import "google/ads/googleads/v6/common/custom_parameter.proto";
  17. import "google/ads/googleads/v6/common/explorer_auto_optimizer_setting.proto";
  18. import "google/ads/googleads/v6/common/targeting_setting.proto";
  19. import "google/ads/googleads/v6/enums/ad_group_ad_rotation_mode.proto";
  20. import "google/ads/googleads/v6/enums/ad_group_status.proto";
  21. import "google/ads/googleads/v6/enums/ad_group_type.proto";
  22. import "google/ads/googleads/v6/enums/bidding_source.proto";
  23. import "google/ads/googleads/v6/enums/targeting_dimension.proto";
  24. import "google/api/field_behavior.proto";
  25. import "google/api/resource.proto";
  26. import "google/api/annotations.proto";
  27. option csharp_namespace = "Google.Ads.GoogleAds.V6.Resources";
  28. option go_package = "google.golang.org/genproto/googleapis/ads/googleads/v6/resources;resources";
  29. option java_multiple_files = true;
  30. option java_outer_classname = "AdGroupProto";
  31. option java_package = "com.google.ads.googleads.v6.resources";
  32. option objc_class_prefix = "GAA";
  33. option php_namespace = "Google\\Ads\\GoogleAds\\V6\\Resources";
  34. option ruby_package = "Google::Ads::GoogleAds::V6::Resources";
  35. // Proto file describing the ad group resource.
  36. // An ad group.
  37. message AdGroup {
  38. option (google.api.resource) = {
  39. type: "googleads.googleapis.com/AdGroup"
  40. pattern: "customers/{customer_id}/adGroups/{ad_group_id}"
  41. };
  42. // Immutable. The resource name of the ad group.
  43. // Ad group resource names have the form:
  44. //
  45. // `customers/{customer_id}/adGroups/{ad_group_id}`
  46. string resource_name = 1 [
  47. (google.api.field_behavior) = IMMUTABLE,
  48. (google.api.resource_reference) = {
  49. type: "googleads.googleapis.com/AdGroup"
  50. }
  51. ];
  52. // Output only. The ID of the ad group.
  53. optional int64 id = 34 [(google.api.field_behavior) = OUTPUT_ONLY];
  54. // The name of the ad group.
  55. //
  56. // This field is required and should not be empty when creating new ad
  57. // groups.
  58. //
  59. // It must contain fewer than 255 UTF-8 full-width characters.
  60. //
  61. // It must not contain any null (code point 0x0), NL line feed
  62. // (code point 0xA) or carriage return (code point 0xD) characters.
  63. optional string name = 35;
  64. // The status of the ad group.
  65. google.ads.googleads.v6.enums.AdGroupStatusEnum.AdGroupStatus status = 5;
  66. // Immutable. The type of the ad group.
  67. google.ads.googleads.v6.enums.AdGroupTypeEnum.AdGroupType type = 12 [(google.api.field_behavior) = IMMUTABLE];
  68. // The ad rotation mode of the ad group.
  69. google.ads.googleads.v6.enums.AdGroupAdRotationModeEnum.AdGroupAdRotationMode ad_rotation_mode = 22;
  70. // Output only. For draft or experiment ad groups, this field is the resource name of the
  71. // base ad group from which this ad group was created. If a draft or
  72. // experiment ad group does not have a base ad group, then this field is null.
  73. //
  74. // For base ad groups, this field equals the ad group resource name.
  75. //
  76. // This field is read-only.
  77. optional string base_ad_group = 36 [
  78. (google.api.field_behavior) = OUTPUT_ONLY,
  79. (google.api.resource_reference) = {
  80. type: "googleads.googleapis.com/AdGroup"
  81. }
  82. ];
  83. // The URL template for constructing a tracking URL.
  84. optional string tracking_url_template = 37;
  85. // The list of mappings used to substitute custom parameter tags in a
  86. // `tracking_url_template`, `final_urls`, or `mobile_final_urls`.
  87. repeated google.ads.googleads.v6.common.CustomParameter url_custom_parameters = 6;
  88. // Immutable. The campaign to which the ad group belongs.
  89. optional string campaign = 38 [
  90. (google.api.field_behavior) = IMMUTABLE,
  91. (google.api.resource_reference) = {
  92. type: "googleads.googleapis.com/Campaign"
  93. }
  94. ];
  95. // The maximum CPC (cost-per-click) bid.
  96. optional int64 cpc_bid_micros = 39;
  97. // The maximum CPM (cost-per-thousand viewable impressions) bid.
  98. optional int64 cpm_bid_micros = 40;
  99. // The target CPA (cost-per-acquisition).
  100. optional int64 target_cpa_micros = 41;
  101. // Output only. The CPV (cost-per-view) bid.
  102. optional int64 cpv_bid_micros = 42 [(google.api.field_behavior) = OUTPUT_ONLY];
  103. // Average amount in micros that the advertiser is willing to pay for every
  104. // thousand times the ad is shown.
  105. optional int64 target_cpm_micros = 43;
  106. // The target ROAS (return-on-ad-spend) override. If the ad group's campaign
  107. // bidding strategy is a standard Target ROAS strategy, then this field
  108. // overrides the target ROAS specified in the campaign's bidding strategy.
  109. // Otherwise, this value is ignored.
  110. optional double target_roas = 44;
  111. // The percent cpc bid amount, expressed as a fraction of the advertised price
  112. // for some good or service. The valid range for the fraction is [0,1) and the
  113. // value stored here is 1,000,000 * [fraction].
  114. optional int64 percent_cpc_bid_micros = 45;
  115. // Settings for the Display Campaign Optimizer, initially termed "Explorer".
  116. google.ads.googleads.v6.common.ExplorerAutoOptimizerSetting explorer_auto_optimizer_setting = 21;
  117. // Allows advertisers to specify a targeting dimension on which to place
  118. // absolute bids. This is only applicable for campaigns that target only the
  119. // display network and not search.
  120. google.ads.googleads.v6.enums.TargetingDimensionEnum.TargetingDimension display_custom_bid_dimension = 23;
  121. // URL template for appending params to Final URL.
  122. optional string final_url_suffix = 46;
  123. // Setting for targeting related features.
  124. google.ads.googleads.v6.common.TargetingSetting targeting_setting = 25;
  125. // Output only. The effective target CPA (cost-per-acquisition).
  126. // This field is read-only.
  127. optional int64 effective_target_cpa_micros = 47 [(google.api.field_behavior) = OUTPUT_ONLY];
  128. // Output only. Source of the effective target CPA.
  129. // This field is read-only.
  130. google.ads.googleads.v6.enums.BiddingSourceEnum.BiddingSource effective_target_cpa_source = 29 [(google.api.field_behavior) = OUTPUT_ONLY];
  131. // Output only. The effective target ROAS (return-on-ad-spend).
  132. // This field is read-only.
  133. optional double effective_target_roas = 48 [(google.api.field_behavior) = OUTPUT_ONLY];
  134. // Output only. Source of the effective target ROAS.
  135. // This field is read-only.
  136. google.ads.googleads.v6.enums.BiddingSourceEnum.BiddingSource effective_target_roas_source = 32 [(google.api.field_behavior) = OUTPUT_ONLY];
  137. // Output only. The resource names of labels attached to this ad group.
  138. repeated string labels = 49 [
  139. (google.api.field_behavior) = OUTPUT_ONLY,
  140. (google.api.resource_reference) = {
  141. type: "googleads.googleapis.com/AdGroupLabel"
  142. }
  143. ];
  144. }